This is a fantastic point that should be obvious but is so obscured by all the posturing: people will not go backwards, not at scale and not voluntarily.
As to footnote 6, I very much enjoy the “impossible” products…once I actually tried them. When it was first being rolled out I went to Burger King and asked for the “meat free whopper” because I couldn’t remember the name. Got home and they’d given me a bun sandwiching lettuce tomato and onion. As meat free as you could get. I couldn’t believe the great chargrilled flavor.
Also this footnote reminds me of the parks and rec episode where Chris pits his gourmet turkey burger against Ron’s food n stuff plain beef patty and loses majorly in the taste test.
Daaaaaaaaaaaaaaamn Dan dropping truth!
This is a fantastic point that should be obvious but is so obscured by all the posturing: people will not go backwards, not at scale and not voluntarily.
As to footnote 6, I very much enjoy the “impossible” products…once I actually tried them. When it was first being rolled out I went to Burger King and asked for the “meat free whopper” because I couldn’t remember the name. Got home and they’d given me a bun sandwiching lettuce tomato and onion. As meat free as you could get. I couldn’t believe the great chargrilled flavor.
Also this footnote reminds me of the parks and rec episode where Chris pits his gourmet turkey burger against Ron’s food n stuff plain beef patty and loses majorly in the taste test.